Fourth Wall Studios in Variety

Posted on 4th May 2009 in ARG, Cool marketing, Creativity, Links, Tech/Entertainment

Here’s a really great interview with the guys at Fourth Wall Studios about the Future Of Entertainment…..

A lot of what people are doing is trying to fit other kinds of content, shoehorn that into the bottle of the Internet. What we’ve been working very hard at is to figure out what the native form to the internet is, what is the way it wants to tell stories?