Posts Tagged ‘ARG’

Transmedia, Hollywood Asks ‘Are ARGs Always a Promotion?’

{ Posted on Mar 19 2010 by Steve }
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Categories : ARG, Talks
Here's a nice @Tubefilter writeup of our panel on Tuesday. Hollywood Asks ‘Are ARGs Always a Promotion?’ Read More »

The GSpot Podcast

{ Posted on Mar 19 2010 by Steve }
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Categories : ARG, podcasts
Hey, listen to me and @jmatheny wax ARG nostalgic on The GSpot podcast: The GSpot: Steve Peters. Read More »

Rabbit Holes to Crummy Commercials: Hollywood’s Missed Opportunities

{ Posted on Mar 18 2010 by Steve }
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Categories : ARG, Cool marketing, Creativity, Tech/Entertainment
Jack Bauer is driving across the African plain when his phone rings. He picks it up, and the camera gets a purposeful shot of its screen, complete with a non-555 phone number! Calling it, it's an actual number! It rings......then ...Read More »

Anatomy of an ARG

{ Posted on Jan 19 2010 by Steve }
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Categories : ARG
Flow/asset chart for a recent ARG project. For best results, hit Full Screen. Read More »
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