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	<title>Steve Peters &#187; Tech/Entertainment</title>
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	<link>http://www.stevepeters.org</link>
	<description>Experience Design</description>
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		<title>Rabbit Holes to Crummy Commercials: Hollywood&#8217;s Missed Opportunities</title>
		<link>http://www.stevepeters.org/2010/03/18/rabbit-holes-to-crummy-commercials-hollywoods-missed-opportunities/</link>
		<comments>http://www.stevepeters.org/2010/03/18/rabbit-holes-to-crummy-commercials-hollywoods-missed-opportunities/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 02:27:31 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[ARG]]></category>
		<category><![CDATA[Cool marketing]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Tech/Entertainment]]></category>
		<category><![CDATA[hollywood]]></category>
		<category><![CDATA[NBC]]></category>
		<category><![CDATA[sprint]]></category>
		<category><![CDATA[transmedia]]></category>
		<category><![CDATA[tv]]></category>

		<guid isPermaLink="false">http://www.stevepeters.org/?p=1075</guid>
		<description><![CDATA[Jack Bauer is driving across the African plain when his phone rings. He picks it up, and the camera gets a purposeful shot of its screen, complete with a non-555 phone number! Calling it, it&#8217;s an actual number! It rings&#8230;&#8230;then an answer. &#8220;Thank you for calling the Sprint/24 interactive experience!&#8230;&#8221; Hmm. The CSI crew is [...]]]></description>
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		<slash:comments>12</slash:comments>
		</item>
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		<title>My Top 25 Movies</title>
		<link>http://www.stevepeters.org/2009/12/01/my-top-25-movies/</link>
		<comments>http://www.stevepeters.org/2009/12/01/my-top-25-movies/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 21:14:17 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Personal]]></category>
		<category><![CDATA[Tech/Entertainment]]></category>
		<category><![CDATA[Films]]></category>
		<category><![CDATA[Top 25]]></category>
		<category><![CDATA[Top 25 Films]]></category>

		<guid isPermaLink="false">http://www.stevepeters.org/?p=1043</guid>
		<description><![CDATA[For no particular reason, only because someone asked me recently what my favorite movies are. Here are my Top 25 Movies, in random order: Immortal Beloved The Abyss A Fish Called Wanda Blade Runner Best in Show Dirty Rotten Scoundrels Amelie The Prestige The Matrix Lost in Translation Raiders of the Lost Ark The Dark [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Surrogates: The Matrix meets Meat Space</title>
		<link>http://www.stevepeters.org/2009/05/31/surrogates-the-matrix-meets-meat-space/</link>
		<comments>http://www.stevepeters.org/2009/05/31/surrogates-the-matrix-meets-meat-space/#comments</comments>
		<pubDate>Sun, 31 May 2009 19:52:35 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Tech/Entertainment]]></category>
		<category><![CDATA[bruce willis]]></category>
		<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[movie]]></category>
		<category><![CDATA[surrogates]]></category>
		<category><![CDATA[trailer]]></category>

		<guid isPermaLink="false">http://www.stevepeters.org/?p=992</guid>
		<description><![CDATA[YouTube &#8211; Surrogates-Trailer.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Podcasts worth noting</title>
		<link>http://www.stevepeters.org/2009/05/23/podcasts-worth-noting/</link>
		<comments>http://www.stevepeters.org/2009/05/23/podcasts-worth-noting/#comments</comments>
		<pubDate>Sat, 23 May 2009 19:54:34 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[ARG]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Tech/Entertainment]]></category>
		<category><![CDATA[podcasts]]></category>
		<category><![CDATA[elan lee]]></category>
		<category><![CDATA[fourth wall studios]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[jim stewartson]]></category>
		<category><![CDATA[lance weiler]]></category>
		<category><![CDATA[no mimes media]]></category>
		<category><![CDATA[sean stewart]]></category>
		<category><![CDATA[workbook project]]></category>

		<guid isPermaLink="false">http://www.stevepeters.org/?p=983</guid>
		<description><![CDATA[Jon Waite and gang recently interviewed Elan Lee, Sean Stewart and Jim Stewartson to talk about what they&#8217;re up to, and the challenge of defining this new transmedia thing we do. ARG Netcast: Beyond the Fourth Wall (Part 1) ARG Netcast: More Tales From Beyond the Fourth Wall (Part 2) ETA: Link to first podcast [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why So Serious ARG wins Webbys</title>
		<link>http://www.stevepeters.org/2009/05/05/why-so-serious-arg-wins-webbys/</link>
		<comments>http://www.stevepeters.org/2009/05/05/why-so-serious-arg-wins-webbys/#comments</comments>
		<pubDate>Tue, 05 May 2009 15:47:34 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[ARG]]></category>
		<category><![CDATA[Cool marketing]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[Tech/Entertainment]]></category>
		<category><![CDATA[alternate reality games]]></category>
		<category><![CDATA[people's voice]]></category>
		<category><![CDATA[webby]]></category>
		<category><![CDATA[why so serious]]></category>

		<guid isPermaLink="false">http://www.stevepeters.org/?p=962</guid>
		<description><![CDATA[Got word last night that the Why So Serious alternate reality game campaign for the Dark Knight won two 2009 Webby Awards (the regular one and the People&#8217;s Voice award). Congrats to the great team behind the game (wherever you are, now), and thanks to everyone who voted!]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Fourth Wall Studios in Variety</title>
		<link>http://www.stevepeters.org/2009/05/04/fourth-wall-studios-in-variety/</link>
		<comments>http://www.stevepeters.org/2009/05/04/fourth-wall-studios-in-variety/#comments</comments>
		<pubDate>Tue, 05 May 2009 03:09:16 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[ARG]]></category>
		<category><![CDATA[Cool marketing]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Tech/Entertainment]]></category>
		<category><![CDATA[alternate reality games]]></category>
		<category><![CDATA[eagle eye]]></category>
		<category><![CDATA[fourth wall studios]]></category>
		<category><![CDATA[kings]]></category>
		<category><![CDATA[rides]]></category>
		<category><![CDATA[transmedia]]></category>
		<category><![CDATA[watchmen]]></category>

		<guid isPermaLink="false">http://www.stevepeters.org/?p=957</guid>
		<description><![CDATA[Here&#8217;s a really great interview with the guys at Fourth Wall Studios about the Future Of Entertainment&#8230;.. A lot of what people are doing is trying to fit other kinds of content, shoehorn that into the bottle of the Internet. What we’ve been working very hard at is to figure out what the native form [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Upcoming Stuff: BarCampLA, CalArts</title>
		<link>http://www.stevepeters.org/2009/04/28/upcoming-stuff-barcampla-calarts/</link>
		<comments>http://www.stevepeters.org/2009/04/28/upcoming-stuff-barcampla-calarts/#comments</comments>
		<pubDate>Tue, 28 Apr 2009 22:46:42 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[ARG]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[Tech/Entertainment]]></category>
		<category><![CDATA[ARGs]]></category>
		<category><![CDATA[Barcamp]]></category>
		<category><![CDATA[BarcampLA]]></category>
		<category><![CDATA[Cal Arts]]></category>
		<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[speaking]]></category>

		<guid isPermaLink="false">http://www.stevepeters.org/?p=928</guid>
		<description><![CDATA[For those of you in the LA area who may be interested, it looks like I&#8217;m going to be attending BarCampLA this Saturday (and possibly Sunday). This will be my first one, and I&#8217;ll have stuff with me to do a presentation on Alternate Reality Games, so we&#8217;ll see how it goes. :) In addition, [...]]]></description>
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		<slash:comments>2</slash:comments>
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